Santa Claus drinks Coca Cola! Everybody knows the picture of the old white haired and bearded man in red. But Santa Claus has not always been looking like this. In fact, the Santa we know is a creation of the Coca Cola and their advertising agency. This Santa was firstly created by the illustrator Haddon Sunblom in the year 1931 for Coca cola advertisements.
We define Marketing as “The Art of delivering the Message”. Is there anything better than making a world symbol your ambassador for your product? Christmas without the Coca cola and Santa advert is unthinkable. This is marketing excellence!