How To Start Your Own Business
Online Course
Certification
CertificationSCP Business School Certificate
Duration
100 hours worth of learning material
Who is How To Start Your Own Business for?
Entrepreneurs
Entrepreneurs who begin their new venture or those who are already further ahead
Professionals
Professionals who want to advance their skills to business management
Start-ups
Start-ups who want to learn the business, sales and marketing strategies for a successful business
“Success usually comes to those who are too busy to be looking for it.”
– Henry David Thoreau
Course Overview
People often dream about starting their own business but don’t fully realize the implications of what this involves. Given the back-drop that nearly a half of all businesses fail in their first year, it is critical that you have all the knowledge at your disposal to make an informed decision about whether running a business is right for you.
This is an introductory course for anyone who has recently set up a small or micro-business, or for anyone who is considering setting up a small or micro-business, or is considering self-employment as a career option. As such, this Course considers the key elements and issues that you need to think about and explore.
This course will allow you to:
- Learn key steps to increase your chances of success and minimise risk.
- Understand how to market your business, identifying competition, pricing and branding strategies
- How to handle and recruit staff and administrative issues.
In addition, at the end of your course you will be invited to create a business plan and pitch it to one of our expert academics. This will be an excellent opportunity to put the knowledge you’ll have gained into practice, whilst also allowing you to take advantage of the feedback and guidance provided by our experienced tutors.
Course Details
This course is made up of 5 units, which cover a range of subject areas, please see below for more information:
Unit 1 Thinking of Starting a Business
- The problems and potential of small-business start-up
- Sources of information
- Why start a business
- Personal skills
- The realities of starting a business
- Success v Failure
- Your Business Idea
- Am I suited to running a business
- People and Roles
- Business start-up expenses
- Sources of Money
- Finding Premises
- Financial Issues
- Legal Issues
- Practical Issues
Unit 2 Finance for Business Start Up
- Looking after your money
- Budgeting for personal survival
- Financial Responsibilities
- Common causes of financial failure
- Financial Control
- Expenses
- Employing Staff
- Pricing
- Cash Flow
- Profit and Loss account
- Balance Sheet
- Performance Ratios
- Credit Terms
Unit 3 Marketing for Business Start Up
- What marketing is
- Definitions of Marketing
- Marketing in Practice
- Understanding Customer Needs and Wants
- Using Marketing Strategy
- The 7Ps of Marketing
- Turning Prospects into Customers
- Types of Marketing Message
- Writing Marketing Material
- Websites
- Newsletter Marketing
- The Marketing Plan
- Classic Marketing Mistakes
Unit 4 Business Planning for Business Start Up
- Purpose of a Business Plan
- Demands and Limitations of Business Planning
- Basic Aspects of Business Planning
- Business Plan Format
- The Executive Summary
- The Business
- SWOT Analysis
- Products and Services
- Marketing
- Financials
- Business Planning Top Tips
Unit 5 Communicating for Success in Business.
- Networking
- Defining Communication
- The Communication Cycle
- Noise
- Barriers to Communication
- Spoken Word – General Considerations
- Written Word – General Considerations
- First Impressions
- Non-Verbal Behaviour
- Active Listening
- Written Communication
- Email Etiquette
- Writing Marketing Copy for Your Business
Course fees:
The fees for How To Start Your Own Business are £300
Simply follow the steps given below to enrol:
1. Register to the course (further below)
2. Pay enrolment fee of £300
3. We will provide access details to your mailbox (it might take up to 24 hours to setup your account).
- All Course Material.
- Dedicated support
- Access to an online Social Learning forum
- Free Business plan review by experts team.
- One hour skype 1-to-1 session with a successful business owner